How to Eat the Accessibility Elephant

Your Instructor(s):

Class Description:

In this 90-minute virtual workshop with Dax Castro, Accessibility SME will explore how corporations can create a sustainable accessibility program through a combination of awareness, training, and evaluation while harnessing quick wins and momentum. With a focus on balancing litigation risk, productivity, and corporate and social responsibility, this presentation provides actionable steps for integrating accessibility into content creation workflows. Attendees will learn how to leverage tools and training to create accessible branding, templates, and content that align with accessibility best practices.

Attendees will see a phased implementation plan, using a real-world case study to illustrate how businesses can start small and scale accessibility efforts across their organization without losing momentum. Participants will receive an “Accessibility Action Guide,” equipping them with a roadmap for initiating accessibility initiatives. This session is ideal for executives and decision-makers who want to reduce compliance risks while fostering an inclusive, accessible brand identity.

Handouts:

• 10 Simple Digital Accessibility Wins
• 30–60–90 Accessibility Implementation Plan
• Accessible Deliverable Vendor Guide
• Unlocking C-Suite Motivation: A business case for accessibility
• Procurement Clause Starter Language
• 8 Things to Consider Before Rebranding Your Organization

What to expect

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